Google Ads agency in Chandigarh that pays for itself.
Search, Performance Max, YouTube and local call ads for Chandigarh, Mohali, Panchkula and Zirakpur businesses — set up and managed by Pacewalk's Google Ads team in Zirakpur, with calls and WhatsApp leads tracked to the rupee.
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Google Ads is the fastest way to get enquiries in the Tricity. It is also the fastest way to waste money.
Someone in Sector 35 searching "IELTS coaching near me" or "dentist in Mohali" wants to buy today. Google Ads puts you at the top of that search within hours, which no other channel can do. The catch: a badly set-up account spends a large share of its budget on broad keywords, wrong locations, mobile app placements and searches that were never going to convert.
Pacewalk has run Google Ads for Tricity businesses since 2014. We build campaigns around the searches your customers actually make, target the sectors and towns you serve (not all of Punjab), and track every call, form and WhatsApp click as a conversion so Google's bidding learns what a real lead looks like.
You get a monthly report in plain language: what you spent, how many leads it produced, what each lead cost, and what we are changing next month.
- What is it
- Pacewalk is a Google Ads (PPC) agency based in Zirakpur that plans, builds and manages Search, Performance Max, YouTube and call campaigns for businesses in Chandigarh, Mohali, Panchkula and across Punjab.
- Who it's for
- Local businesses that need enquiries quickly: immigration and IELTS consultants, real estate developers and brokers, clinics and hospitals, coaching institutes, restaurants, e-commerce brands and B2B suppliers.
- Cities served
- Chandigarh, Mohali, Panchkula, Zirakpur, Kharar, Dera Bassi, New Chandigarh
Why most Tricity Google Ads accounts underperform
Wrong location targeting
Ads shown to people "interested in" Chandigarh from anywhere in India, instead of people physically in the sectors you serve.
Broad keywords, no negatives
"IELTS" also triggers searches for free PDFs and jobs. Without a negative keyword list, you pay for those clicks too.
Calls and WhatsApp not tracked
If Google only sees form fills, Smart Bidding optimises for the wrong thing and your cost per lead creeps up.
Landing page doesn't match the ad
Paid clicks sent to a generic homepage convert worse than clicks sent to a focused page that matches the ad.
Every Google Ads campaign type a local business needs
Search campaigns
High-intent keywords by service and locality, tight match types, ad copy written for each ad group.
Performance Max
For e-commerce and multi-service businesses, with brand exclusions and asset groups per product line.
Call & lead form ads
Click-to-call during office hours and lead form extensions that send leads straight to your WhatsApp or CRM.
YouTube & Demand Gen
Short video ads to Tricity audiences who searched your category, for remarketing and awareness.
Local & Maps ads
Location assets linked to your Google Business Profile so you appear on Maps for "near me" searches.
Conversion tracking
GA4 + Google Tag Manager setup for calls, forms and WhatsApp clicks, with offline conversion import from your CRM.
Why Tricity businesses choose Pacewalk for Google Ads
Local team you can visit
Our office is on the Chandigarh–Ambala Expressway in Zirakpur. Meet the person running your account.
Certified specialists
Campaigns are built and reviewed by Google Ads certified team members.
Spend tracked to leads
Every report shows cost per lead and cost per sale, not just clicks and impressions.
Ads + landing pages + CRM
We also build the landing page and lead CRM, so nothing breaks between the click and the sale.
How we start
Free account audit
We review your current account (or competitors' ads if you're new) and show where budget is leaking.
Plan & tracking
Keyword plan, locations, budget split and conversion tracking set up before any ad goes live.
Launch & daily checks
Campaigns go live; search terms and bids are reviewed daily for the first two weeks.
Monthly optimisation
Monthly report and call: cost per lead, what changed, and the plan for next month.
Get a free Google Ads account audit.
Share your account access or website on WhatsApp. We'll show you where your budget is going and what we would change.
What clients say about us
571+ reviews & recommendations
73 + 87 + 411 = 571
Google Ads management across Chandigarh, Mohali, Panchkula and Zirakpur
We run campaigns for businesses in Chandigarh's Sector 17, 22, 34 and 35 markets, Industrial Area Phase 1 and 2 and IT Park; Mohali's Phase 3B2, 7, 8B, Sector 70, Airport Road and IT City; Panchkula's Sector 5, 9, 11, 20 and Industrial Area; and Zirakpur's VIP Road, Patiala Road, Dhakoli and Baltana. Campaigns can be limited to a few kilometres around your outlet or opened to all of Punjab, Haryana and Himachal when you deliver further.